• Foods That Fuel Productivity

    Foods That Fuel Productivity

    It’s common knowledge that unhealthy eating habits can result in us feeling a little unhappy and often sapped for energy. And once we have been sucked into this vicious cycle, we end up turning to high caffeine quick fixes and sugar hits to get us through breaking points. After surviving the past manic week on a coffee diet while sampling every take out eatery that delivers, my body was eventually crashing and burning, crying out for some goodness. As hard as I may try, I could never join the vegans and vegetarians of the world. But having done a little research and after chatting to some go green friends, what really struck me was the phenomenal natural energy and revitalised glow they posses. Continue Reading

  • Don’t Be A “Silent Partner”

    Don’t Be A “Silent Partner”

    Having taken the bold and daring plunge into the entrepreneurial pool a good few times, one of the biggest lessons I’ve learned is managing my expectations and those of my business partners’ and growing team. This is a crucial element to ensure ultimate productivity, and naturally, it all comes down to communication.

    When starting a new business, there is always superhuman powerhouse passion, energy and excitement which drives you to accelerate forward. Whether you start up with one or more partners, sharing the load is ideal but not always well managed. Continue Reading

  • The Lean Startup

    The Lean Startup

     

    Everyday entrepreneurs are starting business with what they believe is a great product or service, but are they armed with the tools to make it a success and business that endures?

     

    There is methodology that is being embraced and implemented around the world across many industries, in startups and established businesses called The Lean Startup. It was created by Eric Ries through his trial and error in his own business and ultimately the huge success of IMVU, an avatar social community.

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  • Startup funding

    Startup funding

     

    Starting a business is hard work, with no guarantees of success which makes funding it even harder, but there are options out there. All options need to be carefully considered – cost, equity and control are elements that need to be deliberated in detail in order to create a sustainable business. Continue Reading

  • Branding What Is Marketing & Brand Strategy?

    What Is Marketing & Brand Strategy?

    I am currently fascinated by the dynamic creativity in the marketing industry at the moment. Gone are the days where companies are playing it safe, and now look to push the boundaries on a fearless new frontier of advertising.
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  • INSPIRING MARKETING STRATEGIES 10# Inspiring Marketing Strategies

    10# Inspiring Marketing Strategies

    Developing marketing strategies and campaigns that target your intended audience can be time consuming and stressful. Consider the following strategies that are on the cutting creative edge of driving brand awareness.
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  • Get Productive About Being Productive

    Get Productive About Being Productive

    Whether you are a stay-at-home parent or the top floor director, the need and desire to be productive is universal. Although most of us would like to say that we stepped into 2017 fired up and well organised, most of us end up feeling overwhelmed and struggle to get back into our oiled up machine routine. Consider these pointers to help you getting back on track. Continue Reading

  • I Have A Dream

    I Have A Dream

    At the close of yet another busy year, I start to look long and hard at the highs and lows of business, and the tough times and special celebrations in my personal life. Vacation time couldn’t come quick enough, as I hold on to the vision of sleeping in, eating out and putting my feet up. Although I have an exciting little trip planned, I can’t help but think about my bucket list destinations that seem to slip beyond reach as I settle for the realistic options that my pocket can afford. Why do we do this? Life is for the living! And if we don’t drive ourselves towards those experiences that we crave and dream about, what’s the point in earning to spend?
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  • Make The Most Of Your Downtime

    Make The Most Of Your Downtime

     

    While the holidays are meant for relaxation and rejuvenation, you can also use this time to be productive.

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  • A-Z Festive Season Marketing Strategies

    A-Z Festive Season Marketing Strategies

     

    It’s a ho ho hot time for business this festive season! With malls jumping the gun getting into the swing of things, take this as your visual cue to getting organised and maximise sales this holiday season.

    Here we have a concise A to Z of marketing strategies adapted from hubspot, which you can use as a guideline to getting organised. With just one month to until the Christmas clock strikes midnight, consider these tips to growing your business and boosting sales! Continue Reading